I partner with independent fashion brands as a strategic creative partner—offering everything from advice-only sessions that deliver creative solutions, actionable insights, and industry connections, to hands-on execution support.
With expertise spanning styling, fashion PR, editorial, content, and merchandise. I provide a rare 360° perspective that guides brands from ideation to execution. Whether troubleshooting creative challenges or shaping compelling visual and merchandise strategies, I bring editorial flair and commercial clarity to help brands connect, convert, and stand out.
For founders who need clear answers and creative ideas — fast.
Best for: early to mid stage brands, seasonal planning, creative blocks, or “we need direction” moments.
Includes:
Live 1:1 consultation
Review of brand, product, content, or upcoming launch
Strategic guidance on:
Creative direction & visual output
Merchandise mix & product positioning
Content & photography strategy
Trends, market relevance & editorial angles
Actionable next steps you can execute immediately
Think: a paid brain trust session — without the retainer. Offering industry connections where possible.
$250 · 90 minutes · Virtual or in Toronto
Creative Strategy Intensive
A deeper strategic reset for brands ready to elevate or pivot.
Best for: brands preparing for new launches, rebrands, campaigns, or retail moments.
Includes:
Deep dive into brand, product, and audience
Creative and merchandise strategy alignment
Guidance on:
Campaign concepts & content direction
Photoshoot planning & asset needs
Product storytelling & sell-through strategy
What’s trend-relevant vs. noise
A clear creative roadmap with priorities and recommendations
Optional: follow-up summary notes, introductions where possible.
*Option to execute projects can be discussed in addition
$700 · Half-Day (3 hours) · Virtual or In-Person